Klein Curaçao sunset catamaran trip with BBQ and open bar
- Supports the local community with maintenance and recycling projects
- Uses a solar-powered boat as the mode of transport
- Avoids single-use plastics
We believe tourism is a force for good, connecting people, promoting understanding and helping cultures thrive. That's why we've introduced our Green & Fair experiences. Each experience has been checked via a process approved by the Global Sustainable Tourism Council (GSTC).
Supporting communities and causes
We support small business owners and projects in destination so that local communities can grow. Tour operators, restaurants and transport providers are often independent and family run.
Caring for our environment
Our experiences are designed to minimise their environmental impact, particularly in areas of high biodiversity. They may include eco-friendly transport, such as electric boats, and routes designed to reduce disruption to flora and fauna. They may also exclude single-use plastics.
What's the GSTC?
The Global Sustainable Tourism Council® (GSTC) establishes and manages global standards for sustainable travel and tourism, known as the GSTC Criteria. It's an independent and non-profit organisation whose goal is to achieve best practices in sustainable tourism.
How our process works
Every experience is assessed across up to 11 areas, from the environment to human rights. The goal is to maximise the benefits and minimise the negative impacts to a destination within local constraints. All activity and tour operators, restaurants, venues, guides and transport providers included in the experience are evaluated. This process is the first of its kind to be applied to experiences on a global scale and has been approved by the Global Sustainable Tourism Council (GSTC).
Starting point
Our assessment is based on the GSTC criteria for Tour Operators and its pillars. Section A: Demonstrate effective sustainable management Section B: Maximise social and economic benefits to the local community and minimise negative impacts Section C: Maximise benefits to cultural heritage and minimise negative impacts Section D: Maximise benefits to the environment and minimise negative impacts
Our system
We've used the GSTC criteria to create an evaluation process across 11 areas: Legal & Compliance, Human Resources, Communication, Healthy & Safety, Charity & Donations, Environmental, Products & Services, Operations, Animal Welfare, Human Rights and Child Protection.
Application
All elements of an experience, from food to transport and activity suppliers, have to fill out a questionnaire covering up to 11 areas mentioned previously. The experience is then assessed on its individual elements and as a whole. If it meets the necessary requirements it gets labelled as 'Green & Fair'.
Auditing
Our sustainability management system and process have been audited by the independent body Control Union. They also perform annual on-site evaluations in destinations to monitor ongoing compliance.
“TUI Musement is not only driving sustainability within their operation and through their entire supply chain for experiences as they continue to monitor and evaluate, but also raising the bar to ensure a more sustainable approach throughout the industry.”
Randy Durband, Chief Executive Officer of GSTC