Heineken Experience tickets

based on 296 reviews
Availability: Everyday
Duration: 1 hour 30 minutes
Language: English , Italian , French , Spanish , German , Portuguese , Russian , Dutch , Chinese
Mobile voucher accepted
Do this because
  • Enter the world of the Heineken brand and discover the secrets of pilsner brewing
  • Enjoy an interactive show, take part in beer tasting and pour the perfect draft Heineken
  • Taste of one of the most popular beers including different homegrown varieties
What to expect

The Heineken Experience is a thrilling self-guided interactive tour on which you will discover all the secrets of beer making and learn about the history of the world-famous Heineken brewery. There will be no shortage of surprises, including the chance to create a personalized bottle with your own name. Of course, at the center of the Heineken Experience, you'll be able to taste one of the most popular beers in the world!

Being one of the most famous and popular beers in the world, not finding Heineken in the menu of a pub or pizzeria is almost impossible! Beloved in Europe (and not only), Heineken is not only the domestic beer, but also an institution in Holland. It was born in Amsterdam in 1863 and has now become the third largest beer producer in the world.

In 1988, the Heineken family closed the old factory in Amsterdam to open a bigger and more modern one outside of town, using the first as an attraction for fans. It has been welcoming visitors from all over the globe for more than 20 years, and now offers visitors a range of interactive entertainment. Whoever loves beer cannot miss the Heineken Experience!

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What's included
  • Entrance ticket to the Heineken Experience
  • 2 Heineken beers (adult tickets only)
Reduced price
  • Youth ages 12-17: reduced (with an adult)
  • Children ages 0-11: free (with an adult)

Stadhouderskade 78, 1072 AE, Amsterdam

What to remember
  • Download the Heineken Experience app to tour the facility with an audio and video guide providing additional tour information in English, Dutch, German, French, Italian, Spanish, Portuguese, Chinese and Russian
  • In case you can't or don't want to use your own device, there are rental devices available at the location for a small fee
  • Tickets cannot be modified or refunded
  • The Heineken Experience is a self-guided tour of approximately 90 minutes
  • Choose a time slot for your visit at the time of booking
  • The Heineken Experience is very proud of its historical building. Unfortunately, this also makes it more difficult to be wheelchair friendly
  • Important note: Alcohol is only served to visitors aged 18+
  • All children have to be accompanied by an adult
  • Please note that strollers or prams are not allowed on the tour. You can leave it in the cloakroom (free of charge)
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  • The Heineken Experience is open 365 days a year
  • Please select a time slot for your visit during booking

Opening hours:

  • Mondays to Thursdays from 10.30am - 7.30 pm (last admission at 5.30pm)
  • Fridays to Sundays from 10.30am - 9.00pm (last admission at 7.00pm)
  • Note during July and August, weekend times apply
  • 24 and 31 December from 10.30am - 4.00pm (last admission at 2.00pm)
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Heineken Experience
Booking fee
Good news! No extra fees are applied to this booking.
Cancellation policy
Unfortunately, we can't offer you a refund nor can we change or cancel your booking for this particular product, due to our partner's policy.
What people say about this experience
based on 296 reviews
Excellent (145)
Great (137)
Average (13)
Poor (1)
Bad (0)

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